Innerworks Privacy Policy
Last updated: 5 October 2026
1. Introduction
Innerworks Technology Limited is a company registered in England and Wales (company number 12891874) with registered address at 3rd Floor 1 Ashley Road, Altrincham, Cheshire, United Kingdom, WA14 2DT (“Innerworks”, “us”, “we”, or “our”). Innerworks respects the privacy of our website visitors (“you” or “your”).
This Privacy Policy (“Policy”) describes how we collect, process, share, and safeguard personal information that is collected via our website (https://www.innerworks.me) (“Website”), other pages we maintain online, when using our services and engaging with us in anyway.
It also tells you about your rights and choices with respect to your personal information, and how you can contact us if you have any questions or concerns. Our use of cookies and similar technologies is explained in our Cookie Policy (https://innerworks.me/legal/cookie-policy).
Innerworks also processes personal data on behalf of our customers to provide our bot detection and credential security services (“Services”).
2. Personal Information We Collect
We collect personal information about you from the sources listed below.
Personal Information You Provide to Us
Contact information. We may collect your personal data when you decide to interact with us via our Website, email, social media, or by other means. This personal data may include your full name, company name and role, email address, physical address, telephone number and the content of any documentation that you send to us.
Personal Information We Receive from Third Parties
We receive personal information from the third parties listed below:
Social media platforms: We maintain pages on social media platforms, such as LinkedIn and X. You or the platform providers may provide us with information through the social media platform, and we will treat such information in accordance with this Policy.
Personal Information We Collect Automatically
Website usage information. When you visit the Website, our hosting and analytics provider, Framer, processes technical information such as your IP address and browser information. Framer’s analytics does not use cookies; it uses an identifier that resets daily to give us aggregated statistics about how visitors reach and use the Website, such as page views, popular pages and referral sources.
Cookies and similar technologies. If you accept marketing cookies, the LinkedIn Insight Tag collects your IP address, the pages you visit and the referring URL, browser and device information, timestamps, cookie identifiers and certain actions you take on the Website, such as clicking specific buttons. LinkedIn may match this information to your LinkedIn account. See our Cookie Policy for details.
Personal Information We collect through our Services.
Usage Data. We may also collect information that your browser sends where our Services are used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data. When you access Service with a mobile device, this Usage Data may include information such as the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data.
3. How We Use Your Personal Information
We will use your personal information for one or more of the purposes set out below.
To respond to your questions, requests, and complaints and to provide you with support. If you reach out to us for support or to ask us a question, it is in our legitimate interests to use personal information to respond and resolve your queries, and to facilitate support. The personal information we process when doing so includes your correspondence with us and your contact details.
To operate, analyse and improve the Website. It is in our legitimate interests to understand how the Website is used so that we can improve its performance and content. We use aggregated, cookieless analytics for this purpose.
To measure and improve our advertising. With your consent, we use the LinkedIn Insight Tag to measure the performance of our LinkedIn advertising campaigns and to show relevant adverts to visitors of the Website on LinkedIn. Our legal basis is your consent, which you can withdraw at any time via “Cookie settings” in the Website footer.
To comply with legal obligations and to defend Innerworks against legal claims or disputes. It is in our legitimate interests to defend ourselves against legal claims or disputes. Where we do so, we will use the personal information relevant to such a case. Some processing may also be necessary to comply with legal obligations placed on innerworks.
For the purposes of performing the Services. We provide our Services under agreed contractual terms with our customers. Where we do so, all data is collected and processed in accordance with contractual commitments and our then current technical and security measures, which are available on request, subject to the agreement to confidentiality and non-disclosure terms.
For the purposes of improving the Services. We will anonymise and aggregate personal information that we process to improve our services. When we anonymise and aggregate personal data for these purposes we will be a controller of such personal information.
4. How We Share Your Personal Information
We disclose personal information about you with the following recipients and in the following circumstances:
Service Providers: We rely on vendors and service providers for our Website and for the purposes set out above, such as providers hosting cloud computing services and other IT services, website hosting and analytics (Framer), tag management (Google), in addition to other administrative services. These third parties may have access to or process your personal information as part of providing these services.
Advertising partners: If you consent to marketing cookies, information collected by the LinkedIn Insight Tag is shared with LinkedIn Ireland Unlimited Company (or, for visitors outside the UK, EEA and Switzerland, LinkedIn Corporation). We and LinkedIn are joint controllers for the collection of this information on the Website and its transmission to LinkedIn. We are responsible for providing you with this information and for obtaining your consent. LinkedIn is responsible for its subsequent processing, including combining this information with other data it holds. You can exercise your rights against either of us. LinkedIn’s Privacy Policy (https://www.linkedin.com/legal/privacy-policy) explains how it uses this information.
Advisors: We work with various advisors, including tax consultants and legal advisors, with whom we may share your personal information.
Legal: We may disclose your personal information to law enforcement agencies, regulatory bodies, public authorities or pursuant to the exercise of legal proceedings if we are legally required to do so, or if we believe, in good faith, that such disclosure is necessary to comply with a legal obligation or request, to enforce our terms and conditions, to prevent or resolve security or technical issues, or to protect the rights, property or safety of Innerworks, you, a third party, or the public.
Business Transaction: If Innerworks is involved in a merger, acquisition or asset sale, financing due diligence, reorganisation, bankruptcy, receivership, sale of company assets, or transition of service to another provider, your personal information may be sold, transferred, or otherwise shared including as part of any due diligence process.
5. Your Rights and Choices
Depending on where you are based, and as provided under applicable law and subject to any limitations in such law, you may have the right to:
access the personal information we hold about you;
request we correct any inaccurate personal information we hold about you;
request we delete any personal information we hold about you;
restrict the processing of personal information we hold about you;
object to the processing of personal information we hold about you;
receive any personal information we hold about you in a structured and commonly used machine readable format or have such personal information transmitted to another company; and
withdraw any consent you previously provided to us regarding the processing of your personal information at any time. We will apply your preferences going forward. This will not affect the lawfulness of the processing before you withdraw your consent. You can withdraw your consent to cookies at any time via “Cookie settings” in the Website footer.
Please note that, prior to any response to the exercise of such rights, we may require you to verify your identity. In addition, we may have valid legal reasons to refuse your request, and will inform you if that is the case. For more information on your rights, please contact us using the details in the “Contact Us” section below.
6. International Data Transfers
If we transfer your personal information internationally, these countries may not provide the same protections as the data protection laws where you are based. We will ensure that relevant safeguards are in place to afford adequate protection for your personal information, and we will comply with applicable data protection laws, in particular if you reside in the EEA, Switzerland, or the UK by relying on an EU Commission or UK government adequacy decision, on contractual protections for the transfer of your personal information, or a derogation if available. Where we transfer personal information to the United States, we rely on the EU-US Data Privacy Framework and its UK Extension where the recipient is certified, or otherwise on standard contractual clauses and, where applicable, the UK International Data Transfer Addendum. For more information about how we transfer personal information internationally, please contact us as set out in the “Contact Us” section below.
7. Children’s Privacy
Our Website and Services are not directed at children, and we do not knowingly collect personal information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us as set out in the “Contact Us” section below.
8. Retention of Personal Information
We retain your personal information only for as long as is necessary to fulfil the purposes for which it was collected and processed, in accordance with our retention procedures, and in accordance with applicable laws.
To determine the appropriate retention period for your personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorised use or disclosure of your personal information, the purposes for which we use your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.
Cookie durations are set out in our Cookie Policy.
LinkedIn states that it removes member direct identifiers from information collected by the LinkedIn Insight Tag within 7 days and deletes the remaining pseudonymised information within 180 days.
9. Security of Personal Information
We use reasonable organisational, technical, and administrative measures designed to protect against unauthorised access, misuse, loss, disclosure, alteration, and destruction of personal information we process. Unfortunately, data transmission over the Internet cannot be guaranteed as completely secure. Therefore, while we strive to protect your personal information, we cannot guarantee its security.
10. Do Not Track
Some internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” or similar signals. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.
11. Links to Other Sites
Our Website may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party’s site. We strongly advise you to review the privacy policy of every site you visit.
We have no control over and assume no responsibility for the content, privacy policies, or practices of any third party sites or services.
12. Changes and Updates to This Policy
We will update this Policy from time to time. Please review this Policy periodically for any changes. Changes to this Policy are effective when they are posted on this page.
If we make material changes, we will let you know.
13. Complaints
If you wish to lodge a complaint about how we process your personal information, please contact us at privacy@innerworks.me. We will endeavor to respond to your complaint as soon as possible. If you are based in certain jurisdictions, you may also lodge a complaint with a supervisory authority, including in your country of residence, place of work, or where you believe an incident took place. For example, if you are based in the UK, you may choose to lodge a complaint with the Information Commissioner’s Office at https://ico.org.uk/make-a-complaint/.
14. Contact Us
innerworks is the entity responsible for the processing of your personal information, and is the data controller in respect of such processing, except where we act as a joint controller with LinkedIn as described in section 4.. If you have any questions or comments about this Policy, our privacy practices, or if you would like to exercise your rights with respect to your personal information, please contact us by email at privacy@innerworks.me.